Facebook is planning a redesign to compete with TikTok

Facebook is planning a redesign to compete with TikTok

Facebook is planning a redesign to compete with TikTok

Meta has been competing with popular app TikTok for quite some time now, and now Meta has made it clear that they were right.
According to a report from Verge, the Facebook app will be modified to look like TikTok, according to a document released in April and sent to Meta executives. First, it means that any type of content can be shared on people's timelines. On TikTok, this is how people discover new things.
The document says that as a "discovery engine," Facebook will augment content across the entire app. Meta was used by Reels, which pushes video content from specific users onto people's timelines. However, Meta wants to focus more on this type of content marketing. In short, the "For You" feature on Facebook will be very similar to that on TikTok.
Weird videos wouldn't be the only thing popping up on people's timelines. Posts from friends and family will comment on whatever the Meta algorithm decides to push. It looks like Facebook is almost ready to become less personal and global.
Since many young people use TikTok, Meta has lost many of its users. Tom Allison, Facebook's director of applications, said in a post that Meta needs to show users that it's constantly evolving. “The danger for us is that we treat this kind of contact and social interaction as meaningless,” he said.
After speaking to Allison, The Verge confirmed that the focus will be on improving people's video content and stories, with more emphasis on the visible parts of people's timelines. Again, your Messenger inbox will be in the top right corner of the Facebook app.
Allison said, "What we've found is that people want to communicate through content." Therefore, "a lot of what we do with Facebook is trying to bring you the best content that really matches your interests and makes it easy to share and discuss that content with others in your network."
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